Re: 1968: The year Mattel launched the Redline Era
Mattel is a Corporate Company and any official new or release dates are made on Tuesdays by all Corporations.
The date September 7th falls on a Saturday in 1968. This was the weekend for Mattel employees.
Mind you Saturdays in the 60's and 70's especially in September were great days to launch new Cartoon Shows. However to launch a new produce line, I don't think so.
Wiki just took a random day in 1968 and ran with it. Since nobody questioned this then heck, it has to be right. Let's go make or rewrite history....nobody is paying attention anyway...
The Hot Wheels line was launched in Feb '68 at NY Toy Show. Three months after this it was launched to retailers. Probably the first week in May, May 7th falls on a Corporate Tuesday.
[QUOTE=donaldww;425401]If anyone can present definitive evidence showing the official release date was not Sept. 7th, 1968, then by all means, let's publish it!
As I mentioned above, Sep. 7, 1968 has been on Wikipedia since 2004 with no challenge.
Proving that Wikipedia's date is wrong would amount to 'Breaking News' as far as redline collecting is concerned and I'd love to have that scoop on the Toy Car Exchange forum!
I also agree with Peeping Scott that 1968 was a great summer! But I don't remember seeing any Hot Wheels until Dec. 25. :)
DW[/QUOTE]